Health | Content

Safer Care Victoria: Annual Report

Safer Care Victoria sought Upstride’s expertise in 2022 to craft the copy for its annual report on Voluntary Assisted Dying in Victoria.

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The report was intended to provide a comprehensive and neutral overview of the state’s implementation of Voluntary Assisted Dying.

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WHAT WE DID

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Given the sensitive nature of Voluntary Assisted Dying, the primary challenge was to produce a report that was both factually accurate and presented with an exceptionally neutral tone, avoiding any bias or emotive language.

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Content Development: Collaborated closely with Safer Care Victoria to gather and verify content, ensuring that all information was accurate and appropriately handled

Copywriting: Crafted clear, neutral, and factual copy for the report, meticulously addressing the complexities and sensitivities surrounding Voluntary Assisted Dying

Review Process: Managed three rounds of feedback and revisions to fine-tune the report and ensure it met all requirements and standards.

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RESULTS

The final report was successfully delivered to Safer Care Victoria and tabled to Victorian Parliament on schedule. The report achieved its goal of providing a neutral, factual account of Voluntary Assisted Dying in Victoria, contributing to informed discussion and policy evaluation.‍

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Upstride’s careful and considerate approach ensured the delivery of a high-quality, neutral report on a delicate subject, meeting the needs of Safer Care Victoria and adhering to the sensitivities required for such an important document.

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